Why Shaping Business?
We help you win more business
At Shaping Business we are focused on what needs to happen at a strategic and operational level to drive your sales pipeline and win more business. We specialise in working with Technology and Professional services firms facing the challenge of high value, complex sales of product solutions and services into large organisations.
Shaping Business is a next generation B2B marketing agency. We call it Marketing Agency 2.0. We aim to disrupt the traditional agency model which is dated and unsustainable. We believe there is an inextricable link between business strategy and marketing execution. This is about the real strategic direction of the business and not about next months campaign strategy. That strategic focus determines the appropriate integrated marketing programme we deliver for your business to generate quality leads for your sales pipeline.
Our originality lies in how we defined our business model based on our client side experiences. We don’t see ourselves as an external service provider but as an integral part of your team. We work collaboratively with Senior Executives and internal marketing resources to help you grow and win more business. Our reputation depends on our ability to deliver on each client engagement and ensures our commitment to client satisfaction. We don’t charge retainers and instead provide full transparency on marketing delivery.
In the UK, Ireland and Europe we offer a unique marketing solution that is disrupting the traditional marketing agency model. Our clients value this approach. To experience this results driven focus in your business, contact us directly.
What Makes Us Special?
- We help our clients make more informed business decisions based on insightful market analysis and strategic advice.
- We have a very different outsourced marketing agency model with no retainers and complete transparency of project delivery resources and time.
- We are focused on our clients’ sales pipeline and generating business leads. We don’t obsess about pantones. We don’t do fluffy marketing.
- We bring an integrated approach to marketing and Business Development to optimise our clients commercial operations.
- We have an indepth understanding of Technology and Professional Services and specialise in these complex B2B sales environments.