Our approach
Operating in a dynamic environment where market conditions are continually changing can make it difficult for you to differentiate your business from competitors and focus on the growth of your business.
Both established companies and startups often fail to keep in tune with technological trends, industry advancements, competitive landscape and evolving customer needs when planning for the future direction and growth of their business. This lack of strategic insight can cause business leaders to make ill-informed decisions, resulting in a lack of strategic focus, declining sales and loss of market share.
How we do it
Shaping Business works with technology and professional services firms to provide strategic advice, underpinned by insightful data-driven market analysis, to enable you to develop a successful growth strategy for your business.
We use internationally recognised, structured frameworks to develop a coherent strategy that is both practical and executable for your business.
Our results driven approach and independent perspective ensure that your strategy is intrinsically linked to the sustainable growth and success of your business.
How we do it
Shaping Business works with technology and professional services firms to provide strategic advice, underpinned by insightful data-driven market analysis, to enable you to develop a successful growth strategy for your business.
We use internationally recognised, structured frameworks to develop a coherent strategy that is both practical and executable for your business.
Our results driven approach and independent perspective ensure that your strategy is intrinsically linked to the sustainable growth and success of your business.
Access to our strategic growth advice and strategic marketing support will enable you to:
Identify market trends, environmental factors and the requirements of your target market
Identify the strengths and weaknesses of your business
Gather relevant market and competitor information through in-depth market research
Assess your current performance and identify remedial actions for your business
Establish long term quantified and qualified goals for your business
Establish a compelling differentiated positioning for your business
Develop a comprehensive strategy which incorporates all elements of the marketing mix and revenue forecasts
Identify the risks and constraints for your business and how you can plan to mitigate them
Our strategic growth advice enables you to develop a compelling strategy that provides you with a solid platform to grow your business.
I am impressed by the level of detail and the effort that has gone into producing our Marketing Plan. This gives us a clear programme to execute over the next year.
CEO, Management Consultancy
Shaping Business is ahead of the curve when it comes to strategy development. The frameworks and methodologies you are using are really impressive!
CEO, Professional Services Firm
After revising our value proposition, we communicated it to a key client. This resulted in the development of a strategic relationship and a multi-million euro business opportunity.
Managing Director, Distribution Business
I knew we needed help to develop our strategy. What I hadn’t appreciated was the value in having someone outside the business really challenge our thinking. We wouldn’t have got to this point without your involvement.
Managing Director, High-Tech Distributor
We revised our value proposition before attending an exhibition and it triggered a re-messaging of our display. With the new clear and compelling messaging we secured our first sale within 3 hours on day one - something we have never achieved at an event before!
Managing Director - SAAS business